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Artofa

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Logo, Visual Identity, Packaging Design, Website, Social Media
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Luxe, Thoughtful & Modern Gifting 🎁Gifts | Registry | Curated Hampers Gifting can be an intimidating task for many, especially in today's world where we're bombarded with options. Artofa's goal was to build a platform where gifting was a fun but organised task. The visuals are festive and our diverse colour palette makes sure it works for all occasions. For the website we have created a carefully designed system, categorising occasions and emotions to help users navigate the products in a productive fashion. The graphics have been kept friendly and approachable because it needs to accommodate a number of diverse categories. The packaging, aimed at gifting, needed to be an experience from start to finish- the wrapping paper, ribbons, box, tags and note cards are all an integral part of this experience. Instagram: @giftartofa Website: www.artofa.in

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